Fred Segal

It would not be a trip to Los Angeles without a stop at Fred Segal - a place that I have gone to for years for inspiration. On this trip my old retail executive side came out when I saw this incredible vending machine.

This vending machine answered so many needs: to help customers when things were busy at the store, to provide product information (great touch screen), to give out samples of popular and new beauty products, as well as getting customers signed up for a loyalty program. It was great to watch customers interact with it. I went back twice. It was inspiring!